Tipping Point

The Tipping Point Reaction composing Chapman University OLCU 681 The Tipping Point Reaction Paper Most people expect swap to be gradational and consistent. Contrary to this belief, change can and does pass by both(prenominal) unexpectedly and quickly, in one dramatic piece with unforesightful cause and effect relationship providing certain characteristics argon met. believe change as an pestilent provides insight to wait on under remain firm fashion trends, the rise and fall of crime, and the phenomena of word of mouth. The ad hoc intent of this paper is to present my reaction to the major themes apparel in Malcolm Gladwell’s school text, The Tipping Point. First an introduction will be presented, followed by a breakdown of the major themes. Last, a pass completion will summarize the text. Introduction Author Malcolm Gladwell defines the tipping drive as “the refer given to that one dramatic moment in an epidemic when everythi ng can change all at erst” (Gladwell, 2000). In his book, he tackles numerous stories of seemingly minor incidents that piddle to matters of immense consequence. For this reader, the author’s use of colorful and small illustrations turn out to be an effective means of explaining his ideas.

The text focused on such common and well cognize epidemic catalysts as the ride of Paul Revere, cigarette usage, the lucky box ad campaign at Columbia House, sesame Street and regretful’s Clues, cleaning up vernal York City, subway zep Bernard Goetz, teen suicide in Micronesia, Gor-Tex ga rnish and Airwalk sneakers. The aforementi! oned examples presented by Gladwell served to illustrate what he identifies as the ternion components of the tipping point. The components are the practice of law of the Few, the Stickiness Factor, and the Power of Context. Gladwell extends the idea of the tipping point from natural to social phenomena, from epidemics to fads; take a firm stand that we can discover the scientific principles that govern both. Major Themes Malcolm...If you requisite to get a full essay, order it on our website: BestEssayCheap.com

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